Sell handmade barefoot shoes under your own brand.
List it on your own store at your price. When a customer orders, come place the same order with us — we craft it and ship it straight to their door, under your brand.
No inventory, no warehouse, no minimums. You keep the difference between what you charge and what you pay us.
Four steps, and three of them are ours.
List at your price
Put the shoe on your own store, priced however you like. We do keep an eye on pricing against our MAP floor.
Your customer orders
You collect payment on your site, as usual.
You order from us
Place the matching order on this site: billing name and address are yours, shipping name and address are your customer's. We prepare the pair with your logo inside and ship it straight to them — the Ede name never appears on the box or the shipment.
We craft & ship
Handmade in 5 business days, then shipped free by tracked express courier to the US, Canada, the EU, the UK and Norway. One tracking number, sent to you the day after you order. Lead times and transit
One number we enforce. The rest is yours.
We strictly enforce one number: our MAP policy floor. We track what our sellers advertise, and follow up with anyone pricing below it. Sell above your floor and keep every dollar of the difference — the table below shows exactly where that floor sits for each category.
| Category | What you pay us | MAP (floor) | Min. profit / pair |
|---|---|---|---|
| Loafers, oxfords, flats & ballet flats | $99 | $140 | $41 |
| Penny loafers, sneakers, moccasins & boat shoes | $109 | $155 | $46 |
| Chelsea & chukka boots | $119 | $170 | $51 |
| Ankle & tall boots | $129 | $200 | $71 |
These are floor numbers, not targets — pricing above your MAP minimum is entirely normal, and every dollar of that gap is yours alone. MAP floors are before VAT or sales tax.
When you order from us, your payment covers one handmade pair and one tracked shipping label to your customer's door — nothing else. No stock to hold, no warehouse, no packing on your end.
For customers in the US and Canada, shipping is free and duties are paid: nothing is collected at the door. For the EU, the UK and Norway, shipping is free, but import VAT is collected from your customer on delivery, unless you enter your EU IOSS number at checkout. Everywhere else, a shipping fee is added at checkout and import duties are paid by your customer on delivery — build all of this into your own store's shipping profile and product pages. All zones and fees
The Shopify file holds every model and size with SKUs, listing copy and product photos, priced at MAP. It imports as drafts: add your brand and your own photos, then publish.
Returns and customer service are yours.
You own the customer relationship end to end — front-line support, your own return and exchange policy, and the logistics of anything that comes back.
Every foot is different, and no two brands measure the same way — someone who wears a W10 elsewhere might need a W9.5 in ours. Our responsibility is to craft the pair precisely in the size you order; determining the right size for your customer, and guiding them to it, is yours to own. Sellers who point their customer to the size guide before checkout, and stay in touch through the order, see far fewer returns than sellers who never talk to their customer about sizing.
Get sizing right up front
Share our size guide with your customer before they order — it's the single biggest lever on your return rate.
We stand behind our craft
If a pair arrives defective, send us photos with the order number within 14 days of delivery — we remake and reship free of charge. The full rule
Wrong size ordered
You'll need to place a new order in the correct size — no discount applies at this stage.
What gives you something to sell against.
Handmade barefoot shoes aren't a commodity — these are the concrete specs and story that separate this product from mass-market footwear, and give you real material for your own listings. Twelve models in twenty-plus leathers, for women (US 3.5–14.5) and men (US 7–16.5).
A verifiable wide toe box
A concrete spec, not a vague comfort claim — something specific you can point to instead of generic marketing language.
A sole that isn't rubber
Buffalo leather soles are naturally micro-porous — no rubber, no foam, no plastic anywhere in the shoe. A real point of difference from the synthetic soles most competitors use, and easy to explain in one sentence.
The grounding niche, covered
A copper rivet at the foot's K1 point is a detail the earthing and grounding audience specifically searches for — a niche most mainstream brands don't touch.
Zero drop as a qualifier
It's the first spec serious barefoot buyers check before anything else — having it correctly removes their first objection.
A number worth stating
250–400 grams per pair, depending on size — specific enough to use as-is in a spec table.
A story that supports your price
A centuries-old Anatolian shoemaking tradition, handmade in the same Gaziantep atelier for three generations — heritage that gives you room to price above mass-market footwear.
Your logo, inside every pair.
Every order — your first pair or your five-hundredth — is produced under your brand: your logo laser-engraved on the insole, free from the first pair, in a sturdy plain box that carries nothing of ours. Send your logo as a vector file or a high-resolution image, or go unbranded. A first order with a new logo takes 3–5 extra business days for proof approval.
MAP policy — we protect your margin.
Race-to-the-bottom pricing kills everyone's profit and cheapens a handmade product. Our Minimum Advertised Price policy keeps the playing field fair for every partner selling Ede-made shoes under their own brand, where permitted by applicable law.
This matters most for dropshipping: as a dropshipper, the price you list is the public price — so MAP is the main thing keeping partners from undercutting each other on the same product.
The floor for each category is in the pricing table above. These floors aren't arbitrary — they're set from what handmade, all-leather barefoot shoes actually sell for in the market.
How it works
MAP governs publicly advertised prices — your website, ads, social posts and marketplace listings. You always set your own final selling price: coupon codes at checkout, email offers and negotiated deals are yours to run. Prices above MAP are always welcome. Sale events are fine up to 14 days per quarter, down to 10% below MAP; anything deeper, just ask us first — we usually say yes for a good reason.
Enforcement
This is a unilateral policy we apply evenly to all partners. First violation: a friendly written notice and 5 business days to adjust. Second: partner pricing paused for 30 days. Third: partnership ends. We'd rather never use this ladder — it exists so the partners who price fairly are never undercut by the ones who don't.
What partners ask before the first order.
How does ordering actually work?
List the shoe on your own store at your price. When your customer orders and pays you, come back to this site and place the matching order, entering your customer's name and address as the shipping address. We produce, ship by tracked express courier, and email you the tracking link.
Can I import the whole catalog into my Shopify store?
Yes. Download our Shopify product file: every model and size with SKUs, listing copy, product photos and MAP prices. In Shopify, go to Products → Import and upload it. Everything arrives as drafts, so you can add your brand, swap in your own photos and delete the models you don't want before publishing. Most other store platforms can import the same file by matching its columns.
Can I sell on Amazon, Etsy or another marketplace?
Yes, under your own brand. MAP applies to marketplace listings the same way it applies to your site, and the Ede name may not appear in your listings, product names or packaging — the product is yours or unbranded, never Ede's.
Is there a contract or a monthly fee?
No contract to sign and no fee. You pay per order, at the page price. Every order is placed under our terms, and you can stop at any time.
Who handles returns and exchanges?
You do — it's your customer relationship. Set your own return policy and cover the logistics. Return rates vary widely between sellers, and the difference is almost always how well sizing was communicated before the order was placed.
What if the package can't be delivered?
That part is on you. Our responsibility ends once the package is handed to the carrier and we've sent you the tracking number. Anything after that — a wrong address, a customer who isn't home or refuses the package, a package lost in transit — is yours to track and resolve with the carrier. Two rules help: we don't ship to P.O. boxes, so always give a street address; and checkout asks for a phone number — your customer's, or yours if your store doesn't collect one — so the courier can reach someone.
What if my customer ordered the wrong size?
You'll need to place a new order in the size that fits your customer. Please note: no discount applies at this stage.
Can I order a sample first? Is it free?
Yes. A sample is one pair of any model at its page price, as many as you like, and your samples are free: every 10 pairs of shoes in your later carton orders refunds one shoe sample, every 6 pairs of boots one boot sample. Single dropship orders are not cartons, so they don't count toward refunds. See the full rule and an example.
What price should I sell at?
Entirely your call. The only rule is our MAP floor — you can't advertise below it. Above that, how much you charge and how much you keep is your business, not something we track or take a share of.
Can you handle it if I grow?
Every pair is made to order in 5 business days. If you expect regular volume, tell us your monthly numbers when you apply and we'll plan production with you so your orders keep their timing.
Start with a single pair.
Apply today, send your logo, and place your first order this week.
Stocking a store? See the Wholesale Program →